Web AR: What It Is, How It Works, and How to Implement It Web AR (web-based augmented reality) lets digital customers experience immersive product previews on browsers without downloading an app. This helps increase customer engagement, traffic, and sales, multiplying revenue while reducing returns. Here’s a
As consumer purchasing preferences progressively skew towards eCommerce, buyers now crave interactive shopping experiences that can increase purchase confidence. With the average rate of returns for online purchases peaking at 20.8% in 2022, data supports that consumers may visualize a product as enticing enough to purchase but increasingly find
3D Advertising: How to Multiply Your Marketing Results 3D advertising is the latest strategy brands are using to enhance their marketing results. By giving your customers the ability to interact with life-like 3D Models in real-time, you can make your brand stand out and increase
Augmented Reality Marketing: Increase Your eCommerce Conversions The past decade brought considerable advancements to the eCommerce retail industry, which only grew in popularity during the Covid-19 pandemic. As more and more shoppers shift to online shopping as their primary method of shopping, there’s a clear need
Today there’s a lot of buzz about augmented reality vs. virtual reality. But what does it mean for eCommerce retailers? In this article, we’ll look at how AR and VR differ and how to decide which one is right for your eCommerce applications. First, we’ll
Over the past decade, the eCommerce sector has experienced explosive growth driven by the increased availability of the internet and increased accessibility of shipping. Online shoppers have become accustomed to the ease of browsing inventory from their favorite retailer or brand from the comfort of
How 3D and Augmented Reality Social Media Is Driving eCommerce Sales 3D and Augmented reality social media gives eCommerce brands captivating new ways to connect with customers and promote products. Augmented reality and social media are perfect counterparts, with interactive 3D experiences delivering higher conversion
How Offering a Virtual Shopping Experience Can Increase Your eCommerce Sales The COVID-19 pandemic severely disrupted the retail industry with the forced closure of physical stores worldwide. As consumers rapidly shifted to primarily online shopping, many retailers with three-year plans to join the e-commerce model
Augmented Reality Definition: What is Augmented Reality? Augmented reality, more commonly referred to as AR, is a three-dimensional (3D) interactive experience that allows consumers to combine computer-generated projections with a view of the real world. Augmented reality uses have exploded in recent years, with consumers now able
Augmented Reality Shopping Is Transforming the Buying Experience Augmented reality shopping is changing the way consumers buy products and services online, and retailers are adopting innovative ways to deliver buyers a satisfying AR experience. From interactive 3D models on ecommerce sites to virtual product try-on,
