The shopping experience may be mostly digital for many shoppers today, but that doesn’t mean those online shoppers should receive a lesser experience. For online retailers, providing a great experience can be an extra challenge. But retailers who have successfully built great customer experiences online
Experiential Retail and Immersive Retail: Two Trends Transforming Shopping Experiential retail and immersive retail are making shopping more engaging for both in-store and online customers. Experiential retail enhances in-store shopping by providing a more enjoyable atmosphere for experiencing products. Immersive retail improves online and in-store
AR vs. MR: Augmented Reality vs. Mixed Reality Augmented reality vs. mixed reality: what’s the difference between AR vs. MR? You’ve probably heard that these technology trends are influencing eCommerce, but you may not be clear on their distinctions. In this article, we’ll explain what
Product Configurators: What You Need to Know to Provide 3D eCommerce Experiences Product configurators offer a solution to changing online shopper expectations. As consumer purchasing preferences progressively skew towards eCommerce, buyers crave interactive shopping experiences that increase purchase confidence. With the average rate of returns
How to Create 3D Product Images for eCommerce Sites High-quality 3D product images enhance the engagement of your eCommerce site or online store by providing your customers with realistic previews of what you sell. This helps your customers make better buying decisions, increasing satisfaction and
Augmented Reality Content: How to Create Engaging AR Content for eCommerce Creating augmented reality content positions your brand to increase customer engagement and boost your revenue. To realize the benefits of AR for your business, you first need to know how to develop augmented reality
Augmented Reality Use Cases: Six Hot Trends in 2023 Augmented reality use cases have increased as more industries realize the value of this versatile technology trend. By overlaying digital information atop images of the physical world, AR technology transforms the customer experience in ways that
Augmented Reality (AR) is reshaping the face of eCommerce. Online customers now routinely do virtual try-ons of clothing, preview furniture items in their homes, or click on product support captions to see shopping information. These are just a few applications that make augmented reality in eCommerce
Virtual Showroom Displays: Boost Product Engagement with 3D and AR Digital 3D virtual showroom innovations are the latest example of how technology is constantly changing and evolving how we do business. Just as dynamic video content has been known to increase sales and is now a standard
3D and Augmented Reality (AR) are buzzwords that are increasingly used these days in the world of retail. And for a good reason. 3D has been proven to increase conversion rates by up to 2x and reduce returns by 40%. According to a recent study by Deloitte
