Category: 3D Footwear

How to Scale Your 3D Workflow for Ecommerce

Top Tips from Shopify, Google and Walmart 3D and Augmented Reality (AR) models for ecommerce are quickly becoming mainstream for today’s leading brands. These new technologies are driving significant improvements in ROI for brands of all sizes –increasing conversion rates by up to 94%, and

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The Benefits of 3D for B2B Sales

3D is no longer optional, just like video is standard today, having 3D as part of your storefront is soon going to be mandatory because it’s driving real results. 3D is proven to double online conversion rate while reducing returns by 40% because it gives

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PTC FlexPLM VNTANA Integration

PTC & VNTANA Offer New 3D Optimization Capability

As more brands and retailers pursue extended Digital Transformation (DX) strategies, significant barriers have emerged: 3D assets created for internal and supply chain collaboration are unsuited to use elsewhere, being stored in incompatible file formats and different, disconnected data sources. The file sizes of these

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Texture Baking 3D Illustration

What is “texture baking” and why is it important?

Quick Answer: Texture baking is the process of pre-rendering lighting, shadows, and surface detail from a high-resolution 3D model and saving it as a 2D texture map applied to a lower-polygon version — dramatically reducing rendering complexity without visible quality loss. Baked textures allow complex

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Different texture maps on one 3d object

What are texture maps and why do they matter for 3D fashion?

Quick Answer: Texture maps are 2D image files applied to the surface of a 3D model to simulate color, reflectivity, roughness, and other physical material properties. The most common types are diffuse/albedo maps (base color), roughness maps (surface smoothness), normal maps (surface detail), and metallic

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How to easily add 3D & AR to your e-commerce site

How do you make your e-commerce site standout? While platforms like Shopify have made it easier than ever to create beautiful online storefronts, these days it takes more for than just a nice looking storefront to beat the competition.  Here’s where 3D & augmented reality

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Woman using AR mobile product on her phone

How VNTANA Is Saving Retail With Augmented Reality

By Vanessa Liu, SAP.iO Foundries North America In mere months, COVID-19 propelled us five years into the future when it comes to digital adoption, according to global consulting firm McKinsey. You can see this playing out across industries. Restaurants are improving online ordering and delivery capabilities. Telehealth is

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